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The Most Common Questions

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General Questions
What sets Tango Marketing apart, and why should I choose your agency for my digital marketing needs?
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There are several reasons why hiring Cariad Marketing can be advantageous for your business. Firstly, our agency brings a wealth of experience and expertise in digital marketing. We have a proven track record of delivering successful campaigns and achieving tangible results for our clients. Our team comprises skilled professionals who stay updated on the latest industry trends and best practices, ensuring that your business benefits from cutting-edge strategies. We are dedicated to understanding your unique goals and tailoring our services to meet your specific needs. By partnering with us, you gain access to a trusted digital marketing partner who is committed to your success and growth
What kind of support can I expect from your agency to benefit my business?
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we pride ourselves on providing comprehensive support to our clients. We work closely with you to understand your business objectives, target audience, and unique challenges. Our team of experts will guide you through the entire process, from initial strategy development to implementation and ongoing optimisation. We offer regular communication, performance reporting, and analysis to keep you informed about the progress and success of your digital marketing campaigns. Additionally, we provide guidance on industry best practices and emerging trends to ensure your business stays ahead in the digital landscape.
What are the roles and responsibilities of an independent digital marketing agency such as Tango Marketing?
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As an independent digital marketing agency, Tango Marketing offers a comprehensive range of services to enhance your online presence and drive results. This includes developing and executing digital marketing strategies tailored to your business, conducting market research and competitor analysis, managing paid advertising campaigns, optimising your website for search engines, creating engaging content, managing social media accounts, and tracking performance through analytics. Our goal is to help your business thrive in the digital landscape and achieve measurable success.
Is it necessary for me to hire a digital marketing agency?
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Whether or not you need a digital marketing agency depends on your business goals, resources, and expertise. A digital marketing agency like Tango Marketing brings specialised knowledge and experience in various digital marketing strategies, helping you maximise your online presence, reach your target audience, and achieve your marketing objectives. We can provide valuable insights, strategic guidance, and implementation support to elevate your digital marketing efforts.
Can I trust that my information and media files will be kept secure and confidential?
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We prioritise the security and confidentiality of your information. Rest assured that all your media files and personal information will be handled with the utmost care and stored securely. We adhere to strict data protection protocols to ensure your privacy.
Can I expect to have my original videos and photos returned after the editing process?
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Yes, we understand the value of your original videos and photos. After the editing process, we will ensure that your original media files are returned to you in their original format.
What sets tango Marketing apart from other design agencies and makes you the best choice for my design work?
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When choosing Tango Marketing for your design work, you benefit from our years of experience, exceptional creativity, and a dedicated team of design professionals. We take the time to understand your business objectives, target audience, and unique brand identity. Our collaborative approach ensures that we deliver designs that not only meet your requirements but also exceed your expectations. We are committed to providing personalised attention, timely communication, and a seamless design process. With our track record of successful design projects and satisfied clients, you can trust us to deliver outstanding results that elevate your brand and set you apart from the competition.
Is there a maximum limit to the number of products I can add to my online store?
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There is typically no limit to the number of products you can add to your online store. The scalability of the ecommerce platform we choose allows for unlimited product listings, enabling you to grow your product catalogue as your business expands. We will work closely with you to ensure your online store can accommodate your desired product range, providing a seamless shopping experience for your customers.
How will you ensure the security of my website?
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Security is a top priority for us. We employ robust security measures to protect your website from potential threats and vulnerabilities. This includes implementing SSL certificates to secure data transmission, conducting regular security audits, and utilising advanced firewalls to safeguard against malicious attacks. Additionally, we stay updated with the latest security practices to ensure your website remains secure and your customers’ information is protected
Can you provide examples of website designs you have developed?
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Absolutely! We would be more than happy to showcase some of the website designs we have developed. Our portfolio highlights a diverse range of projects, each tailored to our clients’ unique needs and preferences. We can share examples that align with your industry and objectives to give you a better idea of our design capabilities.
Will I have ownership of my business website once it’s finished?
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Absolutely! Once your business website is completed, you will have full ownership of it. As your trusted digital marketing agency, our role is to design, develop, and optimise your website to meet your business goals. We ensure that you have complete control and ownership over your website, allowing you to make updates, additions, or changes as needed. Our team will provide any necessary documentation and support to facilitate a smooth transition and empower you to manage your online presence effectively.
How can I establish a strong brand presence and maintain control over my online reputation using social media marketing?
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To take control of your brand online through social media marketing, it’s crucial to develop a well-defined brand strategy and consistently communicate your brand values and messaging across platforms. Engage with your audience through regular content creation, respond to comments and enquiries promptly, and monitor mentions of your brand. Implementing social listening tools can help you monitor conversations about your brand and take proactive steps to manage your online reputation effectively.
What accounts for the variation in SEO prices?
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The range of SEO prices can vary based on several factors, including the scope of the project, the competitiveness of your industry, the size of your website, and the level of customisation required. Each business has unique needs and goals, and the cost of SEO services can be tailored accordingly. At Cariad Marketing, we provide customised SEO solutions designed to meet your specific requirements and budget. Our pricing structure reflects the expertise and resources dedicated to achieving optimal results for your business. We believe in delivering value-driven SEO services that provide a strong return on investment and drive long-term success.
Will I receive monthly reports or any updates to track the effectiveness of the SEO efforts?
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At tango Marketing, we provide regular updates and reports to keep you informed about the progress of your SEO efforts. We understand the importance of transparency and accountability. Our team will send you monthly reports that outline key performance metrics, including website traffic, keyword rankings, and conversion rates. These reports will help you track the effectiveness of our SEO strategies and measure their impact on your business goals.
Could you explain what local SEO is and why it holds significance for my business?
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Local SEO focuses on optimising your online presence to target customers in specific geographic locations. It involves strategies like optimising your website for local keywords, creating location-specific landing pages, and managing online directories and reviews. Local SEO is crucial for businesses that primarily serve customers within a specific area, such as local retailers, restaurants, or service providers. It helps you appear prominently in local search results, increases your visibility among local customers, and drives relevant traffic to your physical location.
How frequently should I refresh or revise my website content?
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The frequency of updating your web content depends on various factors such as industry trends, changes in your business offerings, and search engine algorithms. As a general guideline, it is recommended to regularly review and refresh your website content to keep it relevant, engaging, and up-to-date. By providing fresh and valuable information to your visitors, you can enhance the user experience, encourage repeat visits, and improve your search engine rankings
Which key performance indicators (KPIs) should I be monitoring to assess the effectiveness of my digital marketing campaigns?
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Monitoring key performance indicators (KPIs) is vital to assessing the effectiveness of your digital marketing campaigns. Some essential KPIs to consider include website traffic, conversion rates, cost per acquisition (CPA), return on investment (ROI), click-through rates (CTR), and engagement metrics such as social media interactions and email open rates. By tracking these metrics, you can gain insights into the performance of your campaigns, identify areas for improvement, and make data-driven decisions to optimise your digital marketing strategies.
What are the key reasons why digital marketing is crucial for the success of my business?
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Digital marketing is essential for the success of your business for several key reasons. Firstly, it allows you to reach a larger audience and connect with potential customers who are actively searching for products or services online. It also provides you with the ability to target specific demographics, ensuring your marketing efforts are focused and efficient. Additionally, digital marketing offers measurable results, allowing you to track and analyse the effectiveness of your campaigns in real-time. This data-driven approach enables you to make informed decisions and optimise your strategies for better outcomes.
What is the recommended percentage of my marketing budget that should be allocated to digital marketing efforts?
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While the recommended percentage of your marketing budget allocated to digital marketing can vary depending on factors such as your industry and business goals, a general guideline is to allocate around 30–50% of your total marketing budget to digital channels. However, it’s crucial to evaluate your specific needs and consult with a digital marketing agency like Cariad Marketing to determine the optimal allocation for your business.

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